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HOW TO MAKE THE MOST OF A WEBSITE REDESIGN TO INCREASE CONVERSIONS AND SALES

A simple website redesign will often fix more issues than any other aspect of your digital marketing plan. The best website redesigns stay faithful to the brand name by providing a fresh, intuitive interface that attracts new customers.

Trusted Web Design Agency in Vancouver

SEARCH ENGINE OPTIMIZATION (SEO)

Our digital marketing services in Vancouver include SEO (search engine optimization). Get more quality traffic to your site by optimizing content with relevant keywords. Our digital marketing expertise will help your business reach the optimal demographic.

WEBSITE DESIGN AND DEVELOPMENT

Web design and development are part of Mediaforce’s digital marketing offerings. Our digital marketing professionals in Vancouver work with you to optimally construct your website combing your vision with best practices as well as optimized content for SEO.

GOOGLE ADS MANAGEMENT

The paid search specialists at Mediaforce Digital Marketing can assist you with all aspects of your Google Ads (Google Adwords) campaign management. Whether you’re trying to fine-tune an existing Ads campaign or if you are starting from scratch need a thorough campaign setup. We are PPC and Google ads experts.

FACEBOOK ADS MANAGEMENT

With our Facebook Ads Management Services, we can assist you in attracting a specific set of target consumers by designing, optimizing, and effectively administering Facebook ad campaigns for businesses in Vancouver.

Website re-design or re-fresh?

A website redesign will help increase organic search, lower bounce rates, and enhance customer experience. A redesign is more than just a makeover. While an update is an excellent choice, if your platform is looking old, has dated content, and is not optimized for SEO with current keywords, it is time to update it to better suit your business’s needs.

Start By Answering These Questions

  • What is the bounce rate?
  • Who is your targeted audience?
  • What are the most important pages?
  • Why are they visiting your website?
  • Which pages get the most visitors and conversions?
  • Have you got any questions about your service or design?
1

Basic Functionality

Your home page is the first impression that visitors have of your website, and it’s essential to make a good one. However, it’s common to make mistakes when designing it. One of the most popular errors is to include too much information on the page, making it overburdened and unclear. Instead of trying to tell everything about your company in one place, it’s better to keep the content concise and straightforward. Having calls to action (CTAs) helps to guide your visitors and encourage them to take the next step. By keeping your home page clear and to the point, you can make sure that visitors are interested in learning more about your company and converting into customers.
2

SEO

Search engine optimization (SEO) is a vital part of any website redesign. Making a website SEO-friendly enables search engines to crawl each page, translate it, and index it in their database. When a website is indexed, it will direct users to your website when they look for particular topics. The more authority your site content generates the more likely your site will appear on the first page of search results.

Begin with keyword analysis to identify the keywords with search volume that your target audience is typing into search engines (such as Google) to locate content. Once you’ve compiled a list of keywords, incorporate them into your page’s content as required. Keep in mind that the keywords must make sense within the text context; keyword stuffing will not earn you higher scores.

Remember to use title tags, alt image text, header tags and meta descriptions on every page.

3

Mobile Friendly

Customers are constantly using mobile devices to access websites. When building a website, it’s best to use a natively responsive platform like WordPress. The smartphone interface should be more straightforward and less cluttered than the desktop edition. You’ll need to reduce the size of some of the page elements and properties.
4

Speed Counts

Website page speed not only keeps users interested, but it also acts as a rating signal for Google. Visitors will bounce (leave) a sluggish website, increasing the bounce rate and lowering the search engine rankings. Optimizing photos, removing unnecessary plugins, and allowing tab caching are a few ways to increase page speed.

Website optimization and CRO is never really done

Many brands believe their job is finished until their new website goes online. However, user tastes change, browser technology advance, and SEO evolves. Therefore, website work is never really finished; there is still the need to check how the website performs and what needs to be tweaked.

If you’re uncertain of how to develop your website or require a specialist team to audit it, the Mediaforce team is here to help. To outperform your competitors, contact our Vancouver Web Design team today.

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What Our Clients Are Saying

Don't take our word for it. Read some of our reviews below.

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We are seeing the ROI we need and want! We are very happy with the service and strategy employed by Mediaforce to help our business drive the leads we need to achieve our business goals.

Josette LeBlancVP Marketing & Sales NYCO

They have helped us tremendously launching our new clinic in the market. These guys are just awesome and exceptional in all they do. A great TEAM.

Meenie Grewalregistered Physiotherapist & Clinic Owner

Mediaforce has been instrumental in increasing visits to our website ten-fold, resulting in tremendous increases in business. I cannot recommend Mediaforce strongly enough!

Pamela BarronP. Barron Family Law

The team at Mediaforce has been fast to return a call, email and help with our e-commerce business issues.

Joe GranitzCEO, Pet Expertise

Working with Mediaforce has been a pleasure. They are extremely knowledgeable and have helped us immensely with secure hosting and digital marketing services.

Ali HochbergBIOS Bermuda

We are very pleased with the entire team at Mediaforce and their continued efforts to grow our digital presence. Thanks go out to Mediaforce for a job well done!

Sloan MarkeyGM, Tremblay Renovations

A fantastic approach to the overall design and content, with a clear understanding of my business needs, right from the beginning.

Michael McNeillPMP, CP3P-F, CBAP, QMS Auditor President MDE Consulting Ltd.

We began interviewing over 35 companies Canada wide for the development of a new website. After just one meeting we found the company we were looking for.

Bonnie CraigMedical Aesthetics Manager, The Facial Surgery and Cosmetic Centre

One of the top digital marketing and social media companies we have worked with. We highly recommend them.

Brent ThomsonManaging Partner, Peak Sales Recruiting

Not only did Mediaforce increase our google rankings but got us better qualified leads from all channels. I highly recommend Mediaforce.

Wendy Morrison

Amazing group of dedicated marketing professionals.

Eric Pinkney, MBASTRATEGIC M&A CAPITAL GROUP INC.

Fantastic communication and quick response times - two things we were looking for in a new vendor. Would definitely recommend!

Rachel McIntyreMSc, PMP®│Senior Manager, Customer Solutions SQI Diagnostics Inc.

The entire Media Force Team has been fantastic. Switching over to Media Force a couple of years ago is amongst the best business decisions made. Thanks Again!

Daniel AkowuahMortgage Broker - DLGN Underwriter Amansad Direct Lending Group

We’re obsessed with results

Join over 1000 satisfied clients

Get on our 90 day action plan to get more quality traffic AND conversions.

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